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9 Ways to Make Buying Sales Enablement Software Less Painful

April 27, 2017
by John-Henry Scherck

If you’ve ever had to buy software for your business, then you’re probably familiar with the special brand of torture the evaluation process can entail: there’s the long period of reviewing multiple tools and scores of features. Then the proposal and paperwork once you select the right solution. And […]

DocSend Integrates with Outreach.io & SalesLoft: See How Content Drives the Sales Cycle

Email outreach is a critical component of the sales process. When sellers reach out at the right time, with the right content, it has the…

Create Personalized Content Deal Rooms with Spaces

Prospects don't shop for software by going straight to your website and signing up. They do their own research first. But when a lead finally…

Why You Should Track the Performance of Sales Content

There's an often-cited line about content and the sales process that goes something like this: "The typical buyer consumes X pieces of content before talking…

Optimize Sales and Content ROI with the DocSend for Salesforce Integration

Content has transformed the sales process. Today, instead of a cold call from a rep, prospects initiate the buyer’s journey with a quick internet search…

[Podcast] Tackling Adaptable Sales Content with Megan Tonzi, Marketing Director at Monetate

Recently, our CEO, Russ Heddleston, sat down with Megan Tonzi, Marketing Director at Monetate, Inc., to talk about content creation for sales teams and how…

Best Practices for Educating and Training Sales Teams with Rachel Balik, Director of Product Marketing

Recently, our CEO, Russ Heddleston, sat down with Rachel Balik, Director of Product Marketing at Demandbase, to discuss best practices when it comes to training…